CULTURAL TOURISM
| Course Code |
HERT311 |
| Credits |
3.00 |
| Hours / Week |
3 |
Understanding the relationship between culture and tourism is important for the planning and managing cultural tourism resources. It summarizes strategic information defining cultural tourism. The course introduces the cultural aspects of tourism management and marketing and institutional framework of the field in terms of its structure, subjects, products, and the most important data. The course, using local and international examples, will outline principles and practices for managing and marketing cultural tourism.
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