ART ADMINISTRATION AND MANAGEMENT
| Course Code |
MGT2005 |
| Credits |
3.00 |
| Hours / Week |
3 |
The essence of art management lies on how to utilize the processes and methods that integrate art and market in the most efficient manner, and create the greatest benefits. The purpose of this course is to create extensive application of industry analysis tools and management skills of various important functional disciplines such as marketing, finance, organization, strategy and intellectual property through integrated practical discussions on theoretical basis of business and management, and aesthetic economic.
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