MERCHANDISE MANAGEMENT
| Course Code |
MKTG314 |
| Credits |
3.00 |
| Hours / Week |
3 |
This course includes an analysis of the organization for buying and the principles of effective inventory and stock control. Topics include organization for buying, analysis of buyers' responsibilities, pricing, inventory control, planning, cost effectiveness, and vendor relationships. The course examines the role of merchandising at the retail level, including the many dimensions of the buyer's job. Topics include merchandise flow, assortment planning, and the use of technology in merchandising..
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